Web developers are not always as savvy as SEO professionals when it comes to developing websites that can perform well in the field of SEO. Although web development needs different types of technical skills, some of these skills are even important for SEO. With the standard checklist, it is possible to maintain the webmaster guidelines of Google while getting ahead in the competitive space in SEO.
On-page SEO:
This is mainly the practice of optimizing webpages to rank higher to earn significant traffic in the search engines. And this is one of the vital things to do when it comes to developing a website that is SEO friendly by following the web development Cambridge techniques.
Keyword research:
The content should not be created for the search engines. Rather, it should be created for the readers. It is also important to create content strategically. And this can be done by performing keyword research. Researching keywords helps the business owners to know the keywords that the users are looking for.
External links:
Outbound links to reliable websites have revealed improvements in the search results. Besides, outbound links to reliable sites offer the search engines a great idea that the website or blog contains quality content. Therefore, it is important to link to the sites that have good domain authority or page authority.
Internal links:
This is another important part of on-page SEO when it comes to developing SEO friendly websites by a SEO company Cambridge. Internal links are the hyperlinks, which point to another page on a similar website. Internal links also allowthe users to navigate through the sites while reducing the bounce rate.
Title tag: These tags are displayed at the top area of the web browser. These tags also specify the titles of the results of a search page.
Meta description: These descriptions offer a concise summary and explanation of the content published on the website.
Comes a Checklist of Developing a Website as Per the SEO Perspective
On-page SEO:
This is mainly the practice of optimizing webpages to rank higher to earn significant traffic in the search engines. And this is one of the vital things to do when it comes to developing a website that is SEO friendly by following the web development Cambridge techniques.
Keyword research:
The content should not be created for the search engines. Rather, it should be created for the readers. It is also important to create content strategically. And this can be done by performing keyword research. Researching keywords helps the business owners to know the keywords that the users are looking for.
External links:
Outbound links to reliable websites have revealed improvements in the search results. Besides, outbound links to reliable sites offer the search engines a great idea that the website or blog contains quality content. Therefore, it is important to link to the sites that have good domain authority or page authority.
Internal links:
This is another important part of on-page SEO when it comes to developing SEO friendly websites by a SEO company Cambridge. Internal links are the hyperlinks, which point to another page on a similar website. Internal links also allowthe users to navigate through the sites while reducing the bounce rate.
Meta tags:
The best possible way to start on-page SEO is by looking after the webpage meta tags. These are the snippets of text, which define the content of a webpage. The meta tags include:Title tag: These tags are displayed at the top area of the web browser. These tags also specify the titles of the results of a search page.
Meta description: These descriptions offer a concise summary and explanation of the content published on the website.
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